
It’s almost here!
Our annual Spring Pride event that helps us to truly focus on our facility maintenance, to clean up, and de-clutter. Why? Because at CMA, we are owners who genuinely CARE more. It’s important that we take a good look at our dealerships through the eyes of our customers.
What improvements can be made? Some projects cost money which managers may want to budget for and make improvements. Most projects just need a sharp eye, a few minutes of each associates time, and a trash can or dumpster! Please refer to the detailed schedule to ensure you are ready! Also take a close look at the judge’s sample score sheets which highlight specific areas to focus on.
New this year, we will take a close look at our sustainability efforts to ensure we are moving forward towards our mission to be leaders in this space.

Questions? Contact: Judi Anderson – janderson@cmacars.com
Here’s the schedule:
Friday, May 5: Williamsburg / Richmond
- 10:00 am – Williamsburg Ford
- 12:30 pm – Lunch for Judges @ CC1:00 pm – Colonial Chevrolet
Monday, May 8: Richmond
- 9:00 am – Colonial Hyundai
- 10:30 am – Colonial Kia
- 12:00 pm – Lunch for Judges @ CH
- 12:30 pm – Colonial Honda
- 2:00 pm – Colonial Subaru3:00 pm – Used Car Buying Center
Tuesday, May 9: Charlottesville
- 10:30 – GM Call
- 11:30 – Lunch for Judges @CAC
- 12:00 – Nissan
- 1:00 – CAC Showrooms
- 1:30 – CAC parts / service / Car care
- 2:30 – Volvo
Wednesday, May 10: Martinsburg/Winchester
- 9:00 am – Toyota / Chevy Martinsburg
- 10:30 am – CDJR of Martinsburg
- 12:30 pm – Lunch for judges @ SW
- 1:00 pm – Subaru of Winchester
- 2:30 pm – Hyundai of Winchester
- 3:30 pm – Honda of Winchester
Thursday, May 11: Staunton / Valley
- 9:00 am – Valley Nissan
- 10:30 am – Valley Subaru
- 12:00 pm – Lunch for judges @ VC
- 12:30 pm – Valley CDJR & A-Frame – “Parking lot” only
- 2:00 pm – Valley Honda / Recon/ Wholesale
- 3:00 pm – Valley Volkswagen

Friday, May 12: Lynchburg
- 9:00 am – CDJR
- 10:15 am – Hyundai
- 11:30 am – Honda
- 12:30 pm – Lunch for judges @ LH
See you in May!
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