Unlock Your Showroom Potential: Interviewing Non-Automotive Sales Professionals

Finding top sales talent is crucial for any dealership’s success. But what if the perfect candidate doesn’t have a background selling cars? At CMA, we believe strong salespeople are strong salespeople, regardless of industry. Our upcoming course, Unlock Your Showroom Potential: Interviewing Non-Automotive Sales Professionals, can help you discover hidden gems and build a winning sales team.

Led by CMA’s Corporate Trainer, Tim Cosgrove, this course will equip you with the tools and techniques to confidently assess candidates with transferable sales skills. You’ll learn:

  • How to identify transferable skills from diverse sales backgrounds.
  • Effective questioning strategies to uncover a candidate’s passion for the automotive industry.
  • Techniques to assess a candidate’s car knowledge and ability to learn quickly.
  • Tips for building rapport and creating a positive interview experience.

By the end of this course, you’ll be able to confidently identify top sales talent, even if they haven’t sold a car before. Unlock Your Showroom Potential and take your dealership’s success to the next level.

Ready to learn more? Fill out our interest form below to receive information about the course schedule and registration details.


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One response to “Unlock Your Showroom Potential: Interviewing Non-Automotive Sales Professionals”

  1. Beth Lucchesi Avatar
    Beth Lucchesi

    What a great opportunity to get out of our comfort zone and capitalize on the potential of new associates!

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